Ryan Carson showed three points that he finds critical for success:
- Who is it aimed at?
- Why will they use it?
- Will they pay for it?
We know the answers to points one and two, but #3 doesn’t work for us. We don’t want people to pay, we want them to earn money through us. That is a novel approach to some, but we think, a lot of people will find this rather useful, especially in the long run. So, yes, those points are good, but we would change #3 into “what’s in it for the user?”